This Wednesday 4 from December, as well as on Saturday 7, the Museum of Cinema will carry out an exhibition of commercial endearing digitally recovered and were never exhibited since making the air.

They correspond to a period from 1960 and extends to 1999; an authentic selection means revalue advertising in the twentieth century: filmic 16 mm, scans 35mm negatives and recordings in formats batches magnetic Revered (Beta, U-matic, VHS).

from 18 and free entry, the enclosure located on Augustine Caffarena 51 will offer the possibility to enjoy a program divided as follows:

-1960s. From the archives of the prolific animator and producer, Oscar Desplats, spots in the first half of the decade 1960, golden age of animation advertising Local. It includes commercial color Cirulaxia, Cinzano and Vienísimas Tres Cruces.

-1970s. Tito was director Vallacco compared some time with Bergman by Enrique Raab. For this reason, this assessment will be tested with spots of Paintings Alba, Torino, real, and others.

-1980s/1990s. Signs of rising air and Cable, batches of different channels of the City of Buenos Aires. A antizapping of ads filmed, recorded, plates, calls for solidarity and program promos.

-1990s. "The flame flame" is a classic that already has twenty years of memory. From the collection of negatives Blue Films, recovering the crude materials unpublished camera characters created by Agulla & Baccetti para Telecom.

Bonus: Recent donations to the Museum