During the Book Fair that takes place in La Rural they were given the VivaLectura Awards 2019, competition aims to encourage and promote reading throughout the national territory.

For this award, that has been developing since 2007, They were presented 467 projects from schools, libraries, cultural centers, ONG, businesses and other social spaces.

As a result, the jury recognized 20 of these projects for their originality, developing, continuity and possibility of replication. In that context, They were winning projects from the City of Buenos Aires, Gran Buenos Aires, La Plata, Córdoba, Corrientes, Formosa, Mendoza, Black river, Salta, Santa Fe and San Luis.

In the category School, First prize went to "The aesthetic experiences in early childhood: read the world from the cradle ", presented by Mariana Claudia De la Penna Teacher Training Institute of El Bolson, Black river.

Category Society awarded two experiences in the field of health. The first prize went to "Lee I read you", presented by Maria de los Angeles Delgado Health Center and Community Action No. 24 Piñero Hospital program area of ​​the Autonomous City of Buenos Aires.

Maria Laura Andreoni, while, he received the second prize for "Bibliotequeando Workshop. Words wheel "Day Center Pichon Riviere, Dr Hospital Psychiatric Outpatient Service. Alejandro Korn de La Plata.

Promotion Strategies in Reading category in digital environments, First prize went to "We Stories. digital literary space ", Maria Carolina Arias presented by the Experimental School with emphasis on ICT Rio Cuarto, Córdoba. The second prize went to "The Lost Dibu" presented by Valeria Miriam Zaffaroni, No. School 1280 Rosario, Santa Fe.

In reading comprehension strategies in contexts of study category, First Prize was awarded to the project "teach reading and writing to learn: between control and generating uncertainty ", presented by Egle Ilva Pitton Program Acceleration degrees Elementary School No. 5, school district 3 of the Autonomous City of Buenos Aires. The second prize went to "reading experiences with" The man plaid suit ten colors that came in the carriage of patriotic days ", Carlos Kuraiem ", presented by Marta Goddio School No. 26, School district 1 of the Autonomous City of Buenos Aires.

The top of each category received a prize of 30 thousand pesos and second places, a prize of 10 thousand. There were also special mentions, who received personal libraries provided by Ediciones Santillana.